About S.O.N.G.
S.O.N.G. was created by a small group of business development professionals in the Inland Northwest. With many years of experience working for various behavioral health organizations, they decided to build a community of support to increase visibility and provide more expedient access to care for families navigating crisis.
Since the first meeting in December 2022, the group has grown to include over 250 organizations, and gained the support of city, county, and state agencies. S.O.N.G. was officially recognized as a 501(c)3 in April 2024, and earned tax-exemption status in June 2024.
Through collaborative meetings, the Spokane IMPACT annual behavioral health resource fair, and online tools such as the comprehensive resource guide and social media groups, S.O.N.G. is changing the way that both businesses and the community access care.
Board of Directors
GABRIEL MINCHOW, MBA | Imagine/Northpoint Washington
Gabriel works in business development, spearheading marketing and outreach initiatives for both adult and adolescent programs in Washington. He brings compassion and empathy, mixed with exuberant effort, to assist those in need of services. He is a graduate of Eastern Washington University School of Business, having earned his Master’s Degree in Business Administration. He also serves as Treasurer for the Prevent Suicide Spokane Coalition.
JAMIE VALDEZ |Inland Northwest Behavioral Health
Jamie is the Director of Business Development at Inland Northwest Behavioral Health. She graduated from Eastern Washington University and has 20 years of experience being an ambassador in the community, and building relationships by supporting events, communications and outreach initiatives. She also volunteers with the Prevent Suicide Spokane Coalition and the Hope Squad.
BRANDY TARALA | United We Rescue
As the President/Founder of UWR, Brandy is dedicated to providing support and offering resources to first responders. She has worked the last 20 years in emergency medical response as a paramedic supervisor, training officer, account executive, and business developer. She is passionate about developing a comprehensive resource guide and brings her experience and expertise into alignment with the mission and goals for S.O.N.G.
SAM DELEO | Sequoia Detox Centers
Sam works as a Business Development Specialist. She entered the behavioral health field in 2020 as a Group Facilitator, where she used her passion for mentorship and connection to help others struggling with addiction. For nearly a decade prior, she was focused on bringing attention and action to issues of extreme poverty for the Bill & Melinda Gates Foundation. She is a University of Washington Alumnus. Sam brings her experience working with media to further S.O.N.G.’s mission of elevating interagency collaboration.
CALEY WILLRICH | The Emily Program
Caley is a Professional Relations Specialist for The Emily Program who has a decade of experience educating and connecting community professionals with resources to better serve their clients and increase access to care. Caley sees mental health as an area that lacks understanding and strives to change the perception of this stigma. With her skills, Caley’s focus is to bring greater awareness to local communities.
ANGELLA VELTRI-SOUTHERLY| Light A Lamp
Angella is the founder and Executive Director of Light A Lamp, a non-profit organization which aims to brighten lives through encouragement and tangible support gifts. Angella’s background in the medical field and in education gives her the knowledge of the resources available to those in need, as well as the areas where help is still needed, and her passion for service drives her to meet those needs.
TYLER VERMILLION| Ideal Option
Tyler is the Community Outreach Coordinator at Ideal Option. A graduate of Gonzaga University with a degrees in Sociology and Public Relations, Tyler focused his education on social justice and racial equality. Tyler’s fervor for community involvement, coordinated collaboration, and uplifting those around him is evident in his work. His commitment extends to advocating for equitable healthcare access for all.
Spokane IMPACT: Leading Behavioral Health Advocacy
Each year, the Spokane Outreach Networking Group hosts the Spokane IMPACT Behavioral Health Resource Fair in September. This event features over 100 organizations and gives the community an opportunity to learn about resources.